Polo Ralph Lauren's Spring Summer 2024 collection radiates a distinctive and comforting energy, reminiscent of the enduring legacy of the designer himself—a legacy beautifully chronicled in the book "Ralph Lauren: A Way of Living," which delves into his many homes. This warm and inviting atmosphere seamlessly found its way into the collection, creating a sense of timeless elegance and relaxation.
The collection pays homage to Polo's iconic rugby shirts, a hallmark of the brand, which have been reimagined in overwashed cashmere. These luxurious pieces come in delightful shades of butterscotch yellow and royal blue, evoking the feeling of sun-soaked coastal getaways. They are artfully layered over matching T-shirts and sweatpants, with a playful twist of tucking into matching scrunchy socks—offering a modern take on traditional leisurewear.
The coastal aesthetic continues with washed denim Oxfords paired with perfectly aged overalls featuring intriguing pocket placements. A blue madras plaid short suit, complete with a belted jacket, infuses a touch of nautical charm into the collection.
One of the standout features of this collection is the abundance of scattered floral prints adorning vintage-inspired dresses. These prints bring a touch of '90s nostalgia, not the minimalist or grunge '90s, but rather the fashion sensibilities of small-town America from that era, expertly updated for the 2020s. Highlights include a '40s-inspired red dress worn partially unbuttoned over red khaki creased trousers and retro-style red sneakers, as well as a short-sleeve ruffled microfloral blue dress layered over a long-sleeve cream dress adorned with painterly florals and a straw crochet hat—evoking the style reminiscent of the TV show "Blossom."
Staying true to Polo's signature style, stripes play a significant role in the collection. The key to keeping them fresh is layering them in various colors and widths. One look features a green and white striped tee over a black and white striped long-sleeve tee, tucked into yellow and white cotton boxers, with a blue and white Oxford shirt casually tied around the hips. Another ensemble includes a light blue Oxford shirt with white stripes tied at the waist, revealing a matching bikini underneath, paired with an A-line red and white striped skirt in cotton poplin. A maxi navy and white knitted striped dress, worn with matching socks and topped with a navy cable knit sweater with thin white stripes tied around the neck, showcases the versatility of this classic pattern.
The collection also features patchwork quilted jackets, softly tailored linen khaki separates, and a classic navy double-breasted blazer with gold buttons. It is a celebration of Americana, offering a subtle reinterpretation of traditional dressing rules—an accomplishment that can only be achieved when one holds a deep respect for those rules from the outset.
Polo Ralph Lauren's Spring Summer 2024 lookbook effortlessly captures the essence of classic American style, infusing it with contemporary and relaxed elegance. It is a collection that invites you to embrace the timeless charm of Ralph Lauren's vision and make it your own.
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