Tiffany & Co.'s Tribute to Rosé: The Alluring Tiffany Lock Rosé Edition Collection

Tiffany & Co. introduces the stunning Tiffany Lock Rosé Edition Collection, a captivating line of jewelry inspired by the allure of rosé.

Tiffany & Co. has unveiled an enchanting capsule collection inspired by their esteemed house ambassador and K-pop sensation, Rosé. This exquisite collection, known as the 'Tiffany Lock Rosé Edition,' is a tribute to the singer's name and features four captivating styles crafted from 18k rose gold and adorned with rare pink sapphires. The renowned luxury jeweler introduced this collection on September 14th at their brand-new Omotesando boutique in Tokyo.

Since 2021, BLACKPINK's Rosé has been the face of New York's prestigious high-jewelry brand. Her journey with Tiffany & Co. commenced with her starring role in the 2021 Tiffany HardWear digital campaign, and she later became the global ambassador for the Tiffany Lock campaign, launched in January 2023.

The Tiffany Lock Rosé Edition boasts four breathtaking designs, including a classic Lock bracelet, a pair of exquisite earrings, and pendants available in both small and medium sizes. Inspired by a vintage padlock dating back to 1883, these pieces will be available worldwide starting October 1, 2023. However, they have already made their debut in China, South Korea, and The Landmark in New York City, so seize the opportunity to make them yours!

Expressing her thoughts on the campaign, Rosé stated, "It is such an honor to inspire a capsule collection for Tiffany." She continued, "It's exciting to witness the iconic Lock collection reimagined with these rare gemstones, and I'm thrilled to share this exciting project with my fans and enthusiasts of the Lock collection."

Tiffany & Co.'s Executive Vice President of Product and Communication, Alexandre Arnault, hailed Rosé as a true superstar, noting, "Her Lock capsule collection reflects this spirit and embodies who she is as an artist."

Tiffany & Co. first introduced its Lock Campaign in the United States in 2022, and it went global in January 2023. The brand's inaugural gender-neutral jewelry collection featured Rosé showcasing their diamond Lock bangles, rings, and earrings. Rosé proudly joins the ranks of Tiffany & Co.'s in-house ambassadors, alongside luminaries like BTS' Jimin, Florence Pugh, and Lebanese artist Nancy Ajram.