You might already have a professional-looking logo for a company. Although it might not look as funny as the logo Pringles has on its packaging, there are many other ways to attract people to your business. You can use SVG for your logo to take it to a completely new level. With the help of SVG, you can also make a nice animation that will enhance your resource. What is SVG? Let’s start from the basics and then see how you can use it to make your designs look even better.
SVG Explanation and Advantages
SVG is short for Scalable Vector Graphics. If you need clear, adaptive, or animated interface elements, icons, logos, maps, flags, charts, and other graphics and vector images, then SVG is the best format. It is also great for printed products, especially for printing banners, business cards, and other types of publications where there are small elements and their high-quality display is necessary. At the moment, it is rightfully the most popular type of vector graphics on the internet and is the most widely used vector file format. There are several reasons for this.
• Image scaling while maintaining quality
This type of data processing resulted in good scalability without sacrificing content quality. Manual resizing of the page, using different monitors, and viewing through mobile devices will not affect the quality of the final result. Consistent quality in a page that looks crisp and aesthetically pleasing in any situation surely stands out when PNGs can look blurry even with minimal changes.
This result was achieved because structurally the data bank of the file does not contain pixels used for PNG or bitmap images, but the so-called vectors. These are, in fact, code fragments that can adjust the display of the visual component in real-time. SVG is written in XML markup and can be edited with any text editor, as well as with JS and CSS.
• Possibility of modification
If you know CSS or can hire someone who does, you can animate SVG images. You can change colors, fonts, the size of the image, and so on. Elements of vector images can be made adaptive.
• Lightweight files
PNG images become very heavy when you use high resolution. SVG is a format whose weight does not depend on color depth. The file size is affected by the number of points, lines, and their complexity because SVG consists of them. This format is often added to the HTML code of the resource, which means that images load quickly compared to other types of files.
• Availability and accessibility
You can use SVG images as part of your SEO strategy since search engines can index the text in the images and present them in search results. In addition, visually impaired and blind users can use screen readers and be able to access files of this format. Thinking of resource accessibility is always a plus.
How to get SVG
If you wish, you can create an SVG image using only programming. However, this is too complicated, which led to the emergence of narrowly focused editors for vector graphics that allow you to work specifically with the visual component. In addition, it is possible to convert bitmap files to vector format. For instance, you can convert PNG to SVG online. Unfortunately, the results are not always satisfactory, so you might want to find a programmer if this is an important image, such as a logo that you will be used in many instances.
You should keep in mind that online services like WordPress, Flickr, Medium, Tumblr, and Facebook might either force the SVG to be converted to a supported format, or, more likely, block the SVG from loading right away. Fortunately, it is even easier to get a PNG image from an SVG file when such cases arise.
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