Get in the Winter Mood With This “I’m Cold” Makeup Trend

It’s winter time which means those makeup looks that we were rocking during spring and summer are probably no longer in vogue at the moment, but that’s okay because we’ve found the latest makeup trend that you need to be trying this winter.

Is it just me, or is it quite chilly here? The ‘I’m Cold’ makeup trend has been taking over social media, and we’ve got the tips and tricks that can help you perfect this breezy makeup look.

**What the elf is the ‘I’m Cold’ makeup trend?**

If you’re an avid user of TikTok, you would’ve noticed the ‘I’m Cold’ trend circulating your feed. What exactly is it, you may wonder?

This makeup trend is all about bringing out (or creating) that natural flush on your cheeks and face that happens when you’ve been out in the cold just a tad bit too long. So you can expect blush and highlight to be the main stars for this makeup look.

It leans on a natural makeup look, so think of it as the offspring of the ‘Clean Girl’ trend and the ‘sunburnt blush’ trend that we saw dominate our feeds these past few seasons.

So, how exactly can you achieve the ‘I’m Cold’ look that’ll have you looking like a dolled up snow angel?

**How to sleigh this winter with the ‘I’m Cold’ makeup look**

Like with any makeup look, the base is where you need to start. Since this makeup look accentuates your natural beauty, you need to be prepping your skin before you start applying makeup. Hydration, moisture, and outer glow, is what we’re aiming for so grab a radiance booster and hydrating moisturiser and primer to get you started.

Next, you can skip foundation but if you do opt for it, we suggest going for light coverage. Otherwise, conceal any blemishes with a good concealer and then grab your blush and sweep (or tap) away in a ‘W’ motion. Cream blush products are best for this type of look, so you can get away with using your fingers. Don’t forget to tap a little bit on your nose tip!

Eye makeup should be minimal, so it’s up to you whether you’re going for that winged eyeliner or just a simple eyeshadow look. What really matters here is your mascara! Never forget your mascara and maybe some wispy false lashes for an extra dramatic effect.

Now onto the highlight of the look - the highlight! Dab highlighter on the tops of your cheeks towards your brow bone, your nose tip and nose bridge, and of course in your inner eye corner.

Eyebrows should be brushed up and natural, filling them in subtly but not overwhelmingly. Lastly, your lips should be moisturised with lip balm before a rosy lip tint is applied on top. Or, you can go for a nude lip liner or lipstick, before finishing the look off with lip gloss.

The most wonderful time of the year with the perfect makeup look

There you have it! Enjoy this festive season with the ‘I’m Cold’ makeup trend as your new go-to look that’ll have you glowing and radiating in no time!